Miaolicious is a conceptual branding project for a natural cat food brand. I developed the name, logo, visual identity, and packaging design, aiming for a playful yet modern look. The design reflects the brand’s focus on sustainability, health, and pet well-being.
My responsibilities encompassed:
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Mascot Design: I created a playful and memorable mascot that embodies the brand’s personality.
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Logo Development: I designed a distinctive logo that reflects the brand’s identity and appeals to the target audience.
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Packaging Design: I crafted packaging that is both functional and visually appealing, ensuring it stands out on shelves.
This project highlights my ability to create cohesive brand identities and design packaging that resonates with consumers.
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